Софтверная экономика

23 август, 2011 - 08:16Александр Москалюк

Марк Андриссен в статье в Wall Street Journal описывает софтверную экономику. Это стадия экономического цикла, где экономика товаров вначале сменяется экономикой услуг, а затем, ввиду автоматизации многих услуг, экономикой, где существует высокий спрос на ПО:

Today’s leading real-world retailer, Wal-Mart, uses software to power its logistics and distribution capabilities, which it has used to crush its competition. Likewise for FedEx, which is best thought of as a software network that happens to have trucks, planes and distribution hubs attached. And the success or failure of airlines today and in the future hinges on their ability to price tickets and optimize routes and yields correctly - with software. Oil and gas companies were early innovators in supercomputing and data visualization and analysis, which are crucial to today’s oil and gas exploration efforts. Agriculture is increasingly powered by software as well, including satellite analysis of soils linked to per-acre seed selection software algorithms.

Для рынка труда это представляет определенную дилемму – для обслуживания всех этих новых рынков количество программистов должно вырасти в разы, а вот рабочие места в индустрии услуг, как и в свое время рабочие места в товаропроизводстве, уже могут и не вернуться:

Qualified software engineers, managers, marketers and salespeople in Silicon Valley can rack up dozens of high-paying, high-upside job offers any time they want, while national unemployment and underemployment is sky high. This problem is even worse than it looks because many workers in existing industries will be stranded on the wrong side of software-based disruption and may never be able to work in their fields again.